The potential environmental and health risks posed by the inappropriate disposal of RRPs are undeniable and, if not addressed, risk being weaponised by THR opponents who have, up to now, based their arguments on largely questionable science.

The WHO's demonising of lower-risk alternatives to cigarettes is giving governments seeking to protect their tax base both moral and legal justification for restricting reduced-harm products and is perpetuating 8+ million tobacco-related deaths a year.